New USPS Rules Take Effect 
Soon for Folded Self-Mailers 
and Unenveloped Mailpieces

The U.S. Postal System (USPS) will soon be implementing new rules for folded self-mailers (FSM) and unenveloped mailpieces. You will need to follow these new rules to continue to receive automated letter rate discounts.
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Six Simple Rules for
QR Codes

By John Parsons

QR("Quick Response") Codes have been around for a long time in Japan, but have only recently become a hot topic in North America.

The prospect of extending one's brand message from print, outdoor or TV media into mobile devices has captured the imagination of marketing and communications professionals. However, there are basic rules for this "new" media, which are violated at the brand owner's peril.
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Managing Swatches in
Four-Color Designs

When designing four-color artwork for printing, it is important to manage spot and CMYK color swatches for the job to print correctly. The colors in the artwork must separate onto four distinct plates — cyan, magenta, yellow, and black — that run on the press.
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Ensure Postal Discounts
By Using Correct Tabs

To qualify for postal discounts offered by the U.S. Postal Service (USPS), letter-size self-mailers must be secured by tabs (wafer seals) or glue dots/strips to prevent mailpieces from jamming in the high-speed processing equipment.
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Why Print is a
"Responsible" Choice

By Margie Dana

Over the past few weeks I've gotten many requests for resources to help customers articulate why printing is the "right" choice when deciding on media. More and more, print specifiers feel pressured to defend print as environmentally friendly.
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Test Your Knowledge!

This quarter’s trivia question is:

What is the first advertising slogan attributed to Apple, Inc., co-founded in 1976 by Steve Jobs and Steve Wozniak?

Please submit your answer via email (info@howardprintinginc.com) or fax (802-257-1453). The first 25 correct submissions we receive by December 31, 2011, will be entered into a drawing for one $25 prize. The prize is a gift certificate to Cold Hollow Cider Mill of Waterbury Center, VT, and online at www.coldhollow.com.

We look forward to receiving your submission! Thank you!

Answer to last quarter’s trivia question: The first general issue U.S. postage stamps were issued in New York City on July 1, 1847 — a five-cent stamp that depicted Benjamin Franklin and a 10-cent stamp that pictured George Washington.

Please note: Limit one submission per customer. May not be combined with any other discounts/offers. Maximum value of this offer is $25. No cash value; no cash or credit back. Other restrictions may apply.

Contact us for a
FREE ESTIMATE!

(802) 254-3550
info@howardprintinginc.com

© 2011 Howard Printing, Inc.